COBA is the industry body for commercial broadcasters and on-demand services.
COBA exists to promote the interests of its members and the value they bring both economically and culturally to the UK.
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COBA, the industry body for commercial broadcasters and on-demand services, has strongly welcomed Ofcom’s decision not to change rules governing the amount of advertising public service channels can show. COBA and others raised concerned that the proposed changes to allow more advertising on ITV and Channel 4 would result in 27.5 minutes of public service […]
Broadcasters have slammed Ofcom’s proposed changes to advertising rules which they say will result in the loss of nearly half an hour of news coverage a day. A new report published today from leading broadcasting association COBA suggests that plans to allow more advertising on ITV and Channel 4 would result in 27.5 minutes of […]
Media Statement April 19 2023 Ofcom’s proposal today to increase the amount of advertising on PSBs by up to 850 hours per year is clearly something viewers do not want and the regulator lacks the evidence base to support such a move. Ofcom’s own audience research, published today, states: “When the idea of more advertising […]
Audiences are overwhelmingly against an increase in the number of adverts on commercial Public Service Broadcasters (ITV, Channel 4 and Five), according to new research published today. The major survey of more than 1,000 people across the UK showed that more than two thirds (69%) of viewers would watch fewer programmes on commercial Public Service […]