, Author at COBA

Report for COBA on impact on news

Download COBA’s report on the impact on news of increased adverts: Impact on News

Ofcom’s proposal to increase PSB ads will harm viewer experience and lack evidence

Media Statement April 2023 Ofcom’s proposal today to increase the amount of advertising on PSBs by up to 850 hours per year is clearly something viewers do not want and the regulator lacks the evidence base to support such a move. Ofcom’s own audience research,...

COBA members invest £15m+ per year in new UK children’s content

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Multichannel broadcasters invest more than £15m a year in new UK children’s programming – but proposals to change “prominence” regulation risk damaging this investment Multichannel broadcasters invested an average of £15.6m per year over the last three years in new UK...